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Showing posts with the label Paid marketing

What is the Role of PPC in Digital Marketing?

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Presently, various companies are struggling to build the content marketing presence and in this regard, PPC is proving to be the part of digital marketing that can give success to the businesses over other marketing strategies . Also Read:  Top 10 Fantasy Cricket Apps List in 2024 In this article, you will come to know about the  Role of PPC in Digital Marketing.  PPC in online marketing plays the role of allowing the advertiser to go ahead with the promotion of his or her business by means of paying the search engine with a certain sum of money. It works whenever the ad or the campaign is clicked. Briefly, we can say that it is another way of buying the visits rather than fostering the traffic to visit organically.  To make the strategy effective, it requires a search engine marketing strategy along with the Search Engine Optimisation. The effective plans of the two together help in the creation of an effective optimized project plan. Moreover, it incorporates quality landing pages fo

Google Advertisers can use Phone Numbers & Address to reach Customers

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Category: - Google Updates Google ad words  has new updated for Google advertisers  can use phone numbers and address locations to reach accessible find Google customers or Audience.  Day to Day Google new updates for easy search engine marketing to our advertisers.  As of this month, Google clear this point that advertisers can upload phone numbers, local addresses with mailing addresses easy to match Customer re-targeting & find the more relevant audience .Until now Customer supported only Mailing address in his list.  As email data , Google matched email data with local mailing addresses find the local customers audience to provides data in each Google accounts like YouTube, Gmail accounts and so on. Google says that hashed name and addressed of each customers store on each Google accounts as well, you tubes, Gmail accounts etc are construct a matching key. After that you can upload data list. Google checked with a similar key based on your data. if there is a find