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Showing posts from October, 2020

Impact of Coronavirus on Digital Marketing 2021

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  Introduction: According to WHO, the coronavirus is now formally a pandemic. Since no one knows how long the outbreak will last, companies worldwide are operating under gradually more challenging conditions. The rebellious effect of the corona is being felt across the global economy. There are diverse ways the coronavirus consequence is being reported all over the digital environment. Few amongst them are:  1. Ambiguity and the possibility of a recession  2. Drop-in ad spending in the travel and other affected industries  3. A rise in search volume for healthcare/ health topics  4. Employees working distantly  5. Growth in online events. Conferences canceled 6. Shortage of products manufactured in China and supply chain concerns Many foremost technology companies have recommended their employees to work from home . Working distantly although allows for flexibility and better productivity. It can also be detaching, affecting creativity and problem solving that comes from group efforts.

What You Need to Do to Resist COVID-19 Induced SEO Fluctuations?

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SEO has always had a very close relationship with user behavior statistics. We have been able to observe these for years with some known and predicted SEO factors.  Behavioral data such as CTR performance (known) and the browser doing sentiment analysis (predicted) have a direct effect on the sequencing results.  These and hundreds of factors like this always remind us that when doing SEO , we ultimately have to be user-centered.  However, we are going through a pandemic process called COVID-19, which is very unique in terms of user search behavior, intention, and context.  Also Read:  Top 10 Fantasy Cricket Apps List in 2024 There is no sector, demographic profile, segment, and location that is not affected by the global epidemic.  In order to understand the market and the target audience precisely, the Google SEO algorithm has opened all its radars to the full. Because billions of people rely on Google for accurate and life-saving information.  Thanks to the data it collects, the Go

Expert Marketing Advice For New Business

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Today, this article shall enlighten with you some expert marketing advice for a new business you must know. Rookie or veteran, a businessman should have a clear sense of marketing strategy. Things are very simple only when you know the right pond to rear fish. So, once you meet the standard marketing fit, growing your brand would become only a matter of a meager amount of time. Remember, customers are the backend of a successful marketing strategy . That's why every little step should be directed towards them. Let contents to boost your sale Can content really boost sales? Yes, it can, and in this age of digital marketing content is the biggest offer to boost your sale to a large extent. But you have to make sure you don't fill the contents with bullshits. People need to see some authentic services you can give them. It's not just a showcase, it is also promoting your business, so you have to maintain authenticity.   For instance – The online graphic design company Image Re

10 Smart Tools That Will Helpful To Startup Business

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  If you are thinking of starting a business in Covid-19 time. These business tools will help to make your business successful. These tools will help to manage your work & connect your workplace. Every startup and small business has the same thought. Smart Entrepreneurs use these tools in your startup business. 1. Zoho This tool helps in website creation. It is beneficial for small businesses. For example, you can develop a good website with a contract manager & CRM.  This tool provides good facilities such as virtual meeting tools, productivity suite, invoice & accounting software, support & helpdesk tools, etc.  Also Read:  Top 10 Fantasy Cricket Apps List in 2024 You can choose other tools according to your requirements. For more information available on the Zoho website.  2. Evernote Evernote is the most important tool in a startup business. These tools manage information for small businesses. For this task, it is very helpful. You can save your web images, Article